The outline plans for ‘Retallack Surfside’ are based on the ambition of The Queenwood Group, the owners of The Retallack Resort & Spa, to strengthen Cornwall’s position as Europe’s surf capital by expanding their
facilities to create a £25 million high quality surf oriented resort.
Archive for the 'REBRANDING' Category
Britain’s first wave pool for surfers gets go-ahead
Published October 30, 2008 REBRANDING Leave a Comment
The regeneration of Manchester is an example to the rest of the country, the head of the Urban Task Force Lord Rogers has said. A report has praised the city’s innovative schemes as among very few in the UK which had international stature. About 25,000 people now live in the city centre, many in converted warehouse apartments, compared with just 70 inhabitants in 1990.
Thousands of people packed Bristol’s new £500m Cabot Circus shopping centre for its official opening ceremony.
How Britain sells itself: Welcome to the land of slogans
Published September 5, 2008 REBRANDING Leave a Comment“Welcome to Scotland”. As a slogan intended to rebrand and revamp the allure of an entire nation, it seems sadly perfunctory. In their attempt to sex up the road signs greeting travellers crossing the border, the finest minds in Scottish tourism appear to have settled for the absolute basic.
Massive rebranding exercise brings western art and style to attract wealthy foreigners
Published September 5, 2008 REBRANDING Leave a Comment
When it comes to cultural icons, few would mention Manchester City in the same breath as the Louvre. But to Abu Dhabi’s royal family the football club is the latest in a string of multibillion-dollar acquisitions designed to rebrand the nation as a oasis of western culture in the Gulf.
The Middle East state is spending billions of dollars buying the rights to internationally recognised cultural brands, including a deal to build the first branch of the Parisian art gallery outside France and the world’s largest Guggenheim. Work is also under way on a Ferrari theme park in collaboration with the Italian sports car company, while the first ever Picasso exhibition currently on show in the Middle East features 186 paintings, drawings and sculptures from the Musée National Picasso in Paris.
